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Data-Driven Personalization: The Evolving Landscape

April 21, 2022

CE Credits
Register

Complimentary admission | Open to members only | Press allowed

Overview

Sponsored by the MMI Marketing Community.

As the data privacy and technology landscape in the U.S. and around the world continues to evolve, we as Marketers are faced with a challenge: clients and prospects react best when we serve up the right information at the right time. But our ability to capture, master and leverage client transaction and interaction information has become more challenging.

This discussion will delve into the changing data privacy and personalization landscape and how we as Marketers can build exceptional, personalized experiences within the evolving regulatory, legal and technology reality.

Don’t miss this MMI Webinar for a unique opportunity to hear and learn from industry experts on using data-driven personalization.


Introduction:
Kelly Caporale, Chief Marketing Officer, MMI

Moderator:
Charles F. Burke, Jr., Managing Director, Head of Global Marketing for Morgan Stanley Investment Management, Morgan Stanley

Speakers:
Sam Browning, Executive Director, Asset & Wealth Management Consulting, Alpha FMC
W. James Denvil, Counsel, Hogan Lovells
Emily Pachuta, Chief Marketing & Analytics Officer – Americas, Invesco

Duration:
50 minutes (including time allocated for Q&A)

Questions? Contact us at events@mminst.org or (646) 868-8500.